We are seeking a creative and detail-oriented Content Writer who will be working with teams across the company (across countries i.e., India & US) to create valuable content to educate our customers and wow our prospects. The candidate should possess the ability to think both creatively and analytically. Content Writer duties include producing and publishing content, writing, editing, and proofreading, formulating content strategies, among other tasks.
Content Writer should be comfortable finding creative ways of building an online presence, as well as using analytics in the formulation of a content strategy. Your work will have you fiddling with taglines and content on website pages, writing blog posts, putting together thought leadership posts for guest publications, sketching marketing collateral, framing scripts for feature videos, creating engaging content for social media posts, drafting press releases, whitepapers, buyers guide, e-mailers and so on that aid in fostering engagement online. As a Content writer, you should perform well under deadlines and be detail-oriented. If you are also an expert in content optimization and brand consistency, we would like to meet you.
- Develop content strategy aligned with short-term and long-term marketing targets.
- Research markets to create both long and short form content that is innovative and original
- Create and publish engaging content that is optimize as per SEO best-practices to generate traffic to our site
- Use content management systems to analyze website traffic and user’s engagement metrics
- Manage content distribution to online channels and social media platforms to increase web traffic and leads
- Proofreading content for errors and inconsistencies & editing and polishing existing content to improve readability
- Develop an editorial calendar and ensure the content is on board
- Ensure compliance with the law (e.g., copyright and data protection)
- Stay up-to-date with developments and generate new ideas to draw the audience’s attention
- Experience in writing content on topics related to AI, ML, NLP, Computer Vision, etc. (Must Have).
- Minimum 6+ years of proven experience working as a Content Writer, Copywriter
- Hands-on experience with MS Office and WordPress
- Basic technical knowledge of HTML and web publishing
- Knowledge of SEO and web traffic metrics
- Familiarity with social media
- Excellent writing skills in English
- Creativity and the ability to develop original content that provokes engagement.
- Ability to work independently with little or no daily supervision
- 5 Days Working with Flexible Working Hours (Work-life Balance)
- Hybrid Working Model (Work-life Balance)
- Continuous Learning & Development
- Workplace Diversity
- Equality, Inclusive & highly performance driven Culture
- Career pathing & Growth
- Embrace People Xcellence (Reward, care, reinforce workplace health & happiness)
- Referral Bonus
Our core values - Foundation to Success Trust, Passion to win, Freedom to Act & for one another is the foundation of our corporate culture.